The fashion runway returns to Nottingham next month with a weekend of style shows, makeup masterclasses and free events.
From March 24-25, catwalk shows will be held at the Council House, Old Market Square, for the new-look Nottingham in Fashion.
Showcasing key spring and summer trends from a selection of city shops and designers, the event replaces last year’s Fashion Week, which took place in April and was hosted by Beeston-born BBC Radio 1 DJ Alice Levine.
This year events will run across two days with free tickets available from the Its In Nottingham website.
National brands and department stores will collaborate with local independents, including Gigi Bottega, in Flying Horse Walk, and Stick and Ribbon, in Bridlesmith Gate, to provide clothes for the style presentations.
Shows will present three key themes, including ‘From Campus to Club’, ‘From Desk to Dinner’ and ‘Style Classics’, which aim to suit all fashion tastes and budgets.
A fashion bus will be parked in Old Market Square offering free mini treatments and makeovers from Urban Decay and Nottingham salon Beauty Temple, on Queen Street.
Makeup demonstrations and masterclasses will be held at city centre locations, with local stylists on hand to offer advice.
Nottinghamshire image consultant Kimmy Rolfe will be styling and presenting the catwalk shows.
She said: “This year we have identified three different audiences and tailored the shows to suit each taste.
“People will learn how to mix and match styles and be creative with trends – from fuchsia and florals, to sportswear, ruffles and metallics.
“I think the new location will give the show a different edge. It’s very intimate and high-end fashion which will make it an amazing experience.”
- Micro bags – The smaller the better
- Sportswear – Think tracksuits with heels
- Slogan tees – Inspired by Debbie Harry
- Oversized silhouettes – Now is the time to buy a blue-striped shirt
- 80s revival – Raid your mums wardrobe for those Spandex leggings
- Twisted tailoring – Redefining tailoring as we know it
Adam Blake, owner of Cotgrave-based modelling agency Blake Models, will be taking part in the shows.
He said: “I’m really looking forward to the show – last year was great but the new styles will freshen things up and provide a fun, new take.
“As a small, boutique agency it is great to be involved.
“I think it is important for smaller independent businesses to be in the spotlight more to really make the most of what Nottingham has to offer.
“We will be supplying five models who appeared last year and introducing seven new faces. It’s very exciting and we feel privileged to be a part of it.”
The event has been organised by It’s In Nottingham, a brand delivered by the Nottingham Business Improvement District (BID).
Nottingham BID director Nicola Tidy said: “This year’s Nottingham in Fashion event is fast approaching and it’s already looking like a fabulous event for the city.
“The event will celebrate and showcase the best style that is available in Nottingham from a selection of stores.
“Fashion bloggers from across the East Midlands were invited to come along to an exclusive evening to sample the amazing fashion that will be on show.
“Everyone had a wonderful evening and are now looking forward to the event in March.”
The first show will take place on Friday, March 24 at 1pm.
More information on the Nottingham In Fashion events can be found on the Its In Nottingham website.
