Watch: What happens when you put a Pokemon lure on a business

Notts businesses are seeing a boost in trade and more footfall – thanks to Pokemon Go.

The mobile phone gaming craze projects cartoon creations onto the streets of Nottingham – for players to catch and collect.

Now, retail experts say it could be a game-changer for the city high street and coffee chain Costa says some of its outlets have seen custom rise by 30 per cent since the game was launched.

Watch what happened when Notts TV reporter Owen Shipton put a lure on the channel’s newsroom on Goldsmith Street.

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